Friday, 1 March 2019

Audience research

With my audience being defined as 16-25 year olds by the brief, further research needs to be done to narrow down the specific theme of the magazine and website. With the concept of the magazine being smart casual, I have asked questions to people with this interest to see what would be expected and wanted to be seen in this magazine. From this, I have seen that people would want to see more about smart casual clothes, specifically the newer seasons, and the colour coordination. They would also like to see items to do with self care and tips for wearing clothes and have an easy way of communicating comments and having discussions with other users.

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